Baking-mad mum uses amazing talent to make mind-bending edible flower bouquets

Edible flowers are normally found on top of expensive, three Michelin starred dishes, or at posh French restaurants.

And they are, more often than not, discarded because eating actual flowers can sometimes be a bit odd.

However, for Joanne Goodwin, edible flowers are a way of life, but not in the way you might think

For the mother-of-one, who lives in Alderley Edge, took a passion for baking and turned it into something that looks good enough to eat.

And it is.

Having given up her full time job, she launched a baking business in November, 2020, and now spends her days making bouquets of flowers made entirely from cake.

She told the Manchester Evening News: “I first started making cakes about nine years ago when I was getting married and decided to make my own wedding cake – I took an evening class to learn the basics of covering a cake with fondant and basic decoration.

“Since then, I’ve made christening cakes, birthday cakes and wedding cakes for friends.

“This was only ever done on an occasional basis as I find large cakes to be stressful and don’t really enjoy making them.

“Then, around July 2020 I came across cupcake bouquets.

“I’d never seen anything like them before so decided to give them ago, purchased a few online tutorials and went from there.

“After hours of practising, and giving them as gifts to everyone, my husband suggested that I register as a business and start to sell them – Goodwin Cupcakes was born.”

She had been working in finance, until her now-10-year-old daughter was born, when she moved into the warehouse management sector.

However, her new business proved to be such a success that she went full time during lockdown.

A typical bouquet can take up to five hours of piping work to make, as Jo prides herself on making them look “as real as possible”.

She added: “I have to limit the numbers because it takes its toll on my hands.

“For example, just one chrysanthemum flower requires around 100 squeezes of a piping bag.

“I always feel so honoured when I get asked to do this but definitely feel the pressure with these ones to make them as similar to the originals flowers as possible, so they take a lot of planning.

“I have had requests for specific flowers that I know I can’t do, for example daffodils – I’ve tried and tried and can’t get them right.

“I just have to be honest with my customers.”

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