A football coach suffered a vicious attack by thugs who carved the word "nonse" into his back.
Jordan Storey was "humiliated beyond description" after the drug-fuelled gang attack.
The gang-of-four also pulled out Jordan's teeth with a pair of pliers, and set his hair and feet on fire.
A video of him being tortured was shared on social media and viewed by distraught family and friends.
Jordan had accepted he would be murdered during the horrifying ordeal, reports Chronicle Live.
Jamie Barker, Lewis Herman, Rebecca McNally and Jordan's close friend Chelsea Wilson-Ford even plotted to frame him for raping McNally in a bid to get away with their sickening crimes.
During the attack at Wilson-Ford's flat in Whitley Bay, North Tyneside, Jordan was set upon with an axe, sledgehammer, dog chain, knife and dumbbell bar.
Jolyon Perks, prosecuting, said: "The prosecution say the motivation was most likely revenge for the previous assault by the complainant on Barker."
At 3.50am on February 23, the police attended the bloodstained flat in relation to an unrelated matter and found Jordan lying on a mattress badly injured.
His skin was yellow as he had suffered acute kidney failure and he had a large number of injuries.
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These included broken ribs, a broken nose, broke toe, numerous cuts to various parts of his body of varying depth including a dozen wounds to his forearm and extensive bruising to his face and all over his body. He had a deep cut to his thumb where the bone was visible, cigarette burns to his arm and hand and the (incorrectly spelt) word "nonse" had been carved into his back.
In a victim impact statement, Jordan said: "The injuries I sustained are horrific and I genuinely thought they were going to kill me. I had accepted this was the end for me.
"All I could think about was my children and family. I feared I would never see them again.
"Instead of killing me they decided to scar me for life and carve 'nonce' in big letters onto my back and degrade me for life while I was strapped to the chair.
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"The footage was shared with almost everyone in my local area and my friends and family have viewed how I was tortured.
"The humiliation is beyond description. Being tortured was horrific."
There is no suggestion Mr Storey has been involved in any offences relating to what was carved in his back.
Barker, 28, of Horton Avenue, Shiremoor, North Tyneside; Herman, 25, of Hudson Street, North Shields and McNally, 29, of Stanley Street, Wallsend, all pleaded guilty to wounding with intent. Wilson-Ford, 23, of The Esplanade, Whitley Bay, admitted unlawful wounding.
Barker, who has 78 previous convictions and Herman, who has 34 previous convictions, were each jailed for 10 years and three months.
McNally was jailed for nine years and Wilson-Ford, who has no previous convictions, was locked up for two years.
All were also given indefinite restraining orders.
The defendant's counsel said they were 'sorry' and remorseful for their appalling crimes.
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